SEO which stands for Search Engine Optimization is very essential if you truly want your online business return on investment to soar in today's competitive online space. 

SEO can either be On-Page which involves what you do within your website to make Search engines like google to rank it higher or Off-page in nature which is characterized by efforts you put in externally to make your website more visible on Search Engines.

Here at Fixwebnode, as Part of our SEO Implementation Services, we regularly help new and existing online businesses to improve their visibilities on Major Search Engines there is.

In this context, we shall look and some differences between On-page and Off-page SEO practices.

What is On-Page SEO Practice?

When we say On-Page, we mean whatever we do within our website to make it better for Search Engines to rank it easily and much more better. This involves strategically optimizing all the pages on your website to improve its visibility organically on Search Engines. This means that the contents on the website must be optimized to produce the desired results.

Some areas on a website which needs to be improved to enhance On-page SEO are outlined below;

i. Using appropriate and Unique Headings for all web pages on the website.

ii. The act of using keywords on the URL of a page matching what the page is about.

iii. Utilizing unique and quality contents on every page.

iv. Integrating Meta tags which matches the content of the web page.

v. Using appropriate hashtags.

vi. Optimizing the Website speed and images size wherever possible.

More about Off-Page SEO practice?

Off-Page SEO involves what you do to a website externally to influence how Search Engines treats it. Therefore, every activity you to from outside of the website including implementing quality Backlinks, doing guest posting from other website and others sums up what Off-Page SEO is about.

Methods of doing Off-Page SEO includes the following;

i. Doing guest posting about your website on popular forums and other online platforms.

ii. Reaching out to customers or your website readers via Email.

iii. Utilizing the power of Social Media to boost your website pages.

iv. Submitting your website on Major Search Engines.

v. Using Social Media and Online Influencers to reference to your website.

vi. Doing Press Release or Writing great contents that reference to your web pages from other online platforms.

Need support in Optimizing SEO for your website via On-Page or Off-Page SEO techniques? We are available.